Woot is an Internet retailer based in the Dallas suburb of Carrollton, Texas. It was founded by electronics wholesaler Matt Rutledge and debuted on July 12, 2004.[2] Woot was the pioneer of the "one deal a day" business model on the internet. Woot's main website generally offers only one discounted product each day, often a piece of computer hardware or an electronic gadget. Other Woot sites offer one original t-shirt per day, two selections of wine per week, and one closeout deal per day in cooperation with Yahoo! Shopping.
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